According to Royal Mail, research shows mail cuts through because it’s remembered.
Every day, we’re bombarded with up to 10,000 marketing messages.* So what can help your brand messages cut through the noise? Royal Mails study with neuroscience experts shows mail can make the difference.
Compared to other channels, mail is remembered 35% more than social and 49% more than email.**
*How to Cut through the Noise and Connect with Customers, 7.ai, American Marketing Association, 2018.
**RoyalMail MarketReach, Neuro-Insight, 2018.